Categories: Home Marketing, Real EstatePublished On: July 16th, 2022

 


If your employee is selling their home right now, or thinking about doing it soon, they should know that today’s housing market is unlike anything we’ve seen or experienced lately, maybe ever. Making sure that you are equipped with the tools to sell your employee’s house is crucial as we experience a down market.

Choosing the right listing agent is another tool that can have an impact on how efficiently and effectively you can sell a house. Data shows that the top 5% of agents across the U.S. sell homes for as much as 10% more than the average real estate agent.

Odyssey helps select and source the right agent for your employees by looking for agents that:

  • Have a robust marketing strategy
  • Set pricing validated by supporting historical and comparable data
  • Experience in the subject marketplace
  • Network reach

The most inexpensive agent is always the right one. Agents work at different price points for a variety of reasons. While some may take a lower commission, they should be confident enough in their abilities to stand by their prices. Here are some KEY questions to ask when interviewing a real estate agent:

  • Length of time as a full time Realtor (more than 5 years is a bare minimum)
  • How many homes did you sell last year
  • What percentage of your listings do you sell
  • What is the average list price to actual sale price ratio for your listings
  • How will you market my home – will you use social media, what offline materials do you use and how much do you spend on advertising